In my imagination, Viola Davis is my ‘auntie’, but my family are concealing this information from me. I am going to borrow a pearl of wisdom from her to briefly explain my take on a piece of not so breaking news that came out recently. While accepting her Emmy in 2015 for outstanding actress in a drama series for her portrayal as professor Annalise Keating on “How to Get Away with Murder, she said, “The only thing that separates women of colour from anyone else is opportunity. You can not win an Emmy for roles that are simply not there." I mention this in the week when Twitter is awash with claims of Beyonce refusing to work with Reebok because of their lack of diversity, and the CIPR State of the Profession is published — showing that our industry is becoming less diverse and failing to protect the mental health of its professionals.
If diversity is being invited to the party and inclusion is being allowed to dance, then who is the DJ playing the music or the bouncer at the door enforcing the 'guest list' with the VIP’s who have the proverbial red carpet rolled out and the velvet rope raised for them. Some days I feel like this industry is one long evening of a silent disco. If you have never been to one, it is a fun but unusual experience. We are all wearing our various headphones each tuned to a different channel. On the dance floor we patiently wait for the DJ to work his magic, but sadly he may not switch on the music for everyone so they simply can’t dance. Because as my wise ‘aunt’ mentioned if the opportunities aren’t being offered then how do we ensure that we have true inclusion. If you don’t give me the chance to lead the teams, speak at conferences on communications and public relation principles, design campaigns and advance to positions that hold real power and influence then how do you expect me to win the awards or sing the melody of inclusiveness.
Ella Minty shared, Fixing the Flawed Approach to Diversity by BCG, which unpicks the defects of diversity and inclusion initiatives. Nodding to advancement and retention as a gap for inclusivity of BAME talent gives what Viola mentioned weight. Hiring diverse talent to fill quotas and then failing to nurture talent to move further in their careers to reach their full potential is similar to an employer and our industry selling us the artistic impressions, but choosing not to build the house year after year but keep referring to the plans.
So, I am at the party, and I am going to dance because the DJ is giving me a song to dance to and Polly Cziok has promised to bring the cocktails.
A full list of different blogs and articles analysing the report can be found here.
Now on to more joyous matters. This week I attended an evening with Bruce Daisley, EMEA Vice President of Twitter, author of best-selling book The Joy of Work and the host of the podcast Eat Sleep Work Repeat. I highly recommend the podcast for anyone interested in internal communications.
Bruce explored many things that I will go into further in future posts as I study more and dive into the book. I am going to outline some of my key takeaways from the evening and what I am changing.
We need to future proof ourselves by upskilling in the areas of inventiveness and creativity.
The hustle culture as it’s popularly known which glorifies working dangerously long hours is contour productive to creativity.
Positive Affect and Psychological Safety have the most significant impact on workplace culture.
For an internal communications professional there is a danger of trying to implement quick fixes. At times organisations can create the ‘Smoothie delusion’ that tries to put everyone in a good mood, through improving the benefits that have a one time impact but they do little to transform the state of mind.
As Bruce explained, “There are no simple hacks to resolve these things, you need to think about a system to resolve these things to try and build a state of positive affect using far more strategic long term approaches.”
Psychological safety doesn’t scale. Amy Edmondson which Bruce references to said, “For fear of appearing ignorant we don’t ask questions, for fear of appearing obstructive we don’t raise objections, we are at a state of managing the impression.”
Systems of fear kill our capacity to be creative. But even more, concerning is how fear and stress linger in the air like a bad hangover.
What I am changing:
Turning off my notifications
Taking a lunch break away from my desk as much as possible
Have more face to face interactions
Foster an atmosphere of collaboration
Develop techniques to improve my energy efficiency
Find an extract of the book on the podcast and I will share my thoughts soon. If you can’t wait listen to Sally’s take on the podcast #CU on the air.